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SUITE Lab aims for a high-end education and research

in a pleasant environment like a premium room.

A premium room of a hotel

A set of instrumental compositions

SUITE LAB respects the individuality of each member while maintaining the community goal of All for one, one for all

Previous Definition at KAIST

Strategic
Use of
Information
Technologies &
E-business

SUITE

Current Definition at Korea University

Strategic Understanding of
Media Industry,
Digital Technology and End-user

SUITE LAB 1.0

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Focused on the strategic use of information technologies and e-business at KAIST.

SUITE LAB 2.0

SUITE LAB 3.0

Evolved to explore the strategic understanding of the media industry, digital technology, and end-user behavior at Korea University

Expanded into a mega lab, jointly led by Professor Seongcheol Kim and his former advisee Professor Junghwan Kim, integrating teams across media, communication, and technology.

Vision

The SUITE Lab aims to be
one of the world’s leading research teams 

Research Area

Our research area includes new media, digital business as well as media industry.

We are interested in new emerging media and ICT (Information and communication technologies)

and their use and impacts in personal life, business world and whole society.

In addition, we do pay attention to global media and ICT ecosystem with business and policy perspectives.    

Delivering Package

New Media

We try to identify key emerging media technologies and examine the various emerging media-enabled business, social, cultural and regulatory changes. Particularly we critically analyze how new emerging media and ICT transform the industry,

the society and our personal lives. 

Digital Business

We have studied how digital technologies, in other words new emerging media and ICT, change the way of living of people as well the way of doing business. We do research on digital business and particularly digital business model and digital transformation.

Media Industry

We focus on media industry because it makes people happy and it has the economic potential by creating wealth, employing people, and adding values. In addition, it is the reflection of the society. Finally, it is important to (national) culture and identity. By doing research on media industry, we may not save the industry, but we think that we will be able to be a lighthouse which sheds light on its future.

Research in 10 years

By conducting a brief literature analysis of Prof. Seongcheol Kim's 127 papers spanning 10 years

(2016-2026), the following main topics are identified based on the abstracts of published articles

TOPIC 1
Digital Platform Service
TOPIC 3
Social Problems
TOPIC 2
Digital Platform User
TOPIC 4
Impacts of Digital Technologies
TOPIC 5
Digital Contents
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The bibliometric network below is based on the keywords extracted from published articles using VOS Viewer.

From 2018 to 2026, the research trajectory can be observed evolving from purple (2016) to yellow (2026).

While maintaining a focus on information and communications technology (ICT) within the South Korean context, the emphasis has gradually shifted from COVID 19-related impacts and telecommunications infrastructure mobile ecosystem (blue/purple), toward digital platforms and OTT/video content (green), and more recently toward consumer behavior, government policy, and social inclusion issues (yellow) including digital technologies for people and accessibility.

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Strength of SUITE Lab

The SUITE Lab aims to be one of the world’s leading research teams that inspires people’s strategic understanding of media industry, digital technology and end-user

01

Research Center based

Research

Promoting multidisciplinary research through our large-scale centers, the Center for ICT and Society, the Smart Media Service Research Center, and the BK21 Four Research and Education Center for Media and Communication

02

Problem Solving study based on Industrial-Academic Cooperation

Conducting research in collaboration with representative companies such as Naver, SKT or CJ ENM or government agencies such as Ministry of Science and ICT or Korea Communications Agency to address real-world issues 

03

International Joint Research Network

Actively executing cooperative research with foreign researchers involved in established research network through activities at international societies such as ITS, IMMAA or exchange with universities abroad

Welcome to

SUITE Lab

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KOREA UNIVERSITY

ADDRESS

[02841] Room 605, Media Hall, Korea University, 145 Anam-ro, Seongbuk-gu, Seoul, South Korea 

COPYRIGHT @2025 KU SUITE LAB

ALL RIGHTS RESERVED.

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