
Master's Course


Irene Halimah Felda
Fandom holds the future of entertainment industry
A Korean Studies graduate from Indonesia who took a plunge into the entertainment industry between Indonesia and Korea, now a full-time aca-fan. She embarks on a new journey in Korea as a chance to dig deeper into her interests in the entertainment industry, fandom marketing, and its subculture. What's entertainment without its audience? Forget the old "passive audience" — the "active fans" era is here!
#Entertainment Industry #Fandom #Subculture #Marketing
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Publications
1
PERAN MEDIA MASSA DALAM PUBLISITAS MUSIK KOREAN HIP HOP PADA ERA 2010-AN
Felda, I. H., & Sulastri, E. PERAN MEDIA MASSA DALAM PUBLISITAS MUSIK KOREAN HIP HOP PADA ERA 2010-AN. Multikultura, 1(3), 7. https://doi.org/10.7454/multikultura.v1i3.1104