Ph.D Student
Jaeyoung Park
Imagining future entertainment
I delve into how new media transcends physical boundaries, opening a world of new possibilities. The entertainment industry serves as a vibrant canvas for unleashing pure imagination.
#Entertainment industry, #Transnational IP,
#Virtual identity, #New media
Contact
Publications
1
Creator strategies in the platform economy: How frequency, consistency, and content type affect YouTube engagement, attention, and revenue
Choi, E., Park, J., Eom, S., Park, J. and Kim, S. (2026), Creator strategies in the platform economy: How frequency, consistency, and content type affect YouTube engagement, attention, and revenue, Telecommunications Policy, 50(8), 103252.
2
Rethinking Commerciality: How Content Commerciality Contributes to YouTube Beauty Content Performance
Park, J., Eom, S., Choi, E., Park, J. and Kim, S. (2026), Rethinking Commerciality: How Content Commerciality Contributes to YouTube Beauty Content Performance, Journal of Theoretical and Applied Electronic Commerce Research, 21(4). https://doi.org/10.3390/jtaer21040118
3
How Do Users Contribute to YouTube Channels’ Revenue? An Empirical Analysis of Korean Beauty Channels
Eom, S., Park, J., Choi, E., Park, J. and Kim, S. (2025), How Do Users Contribute to YouTube Channels’ Revenue? An Empirical Analysis of Korean Beauty Channels, Computers in Human Behavior, 172, 108741. https://doi.org/10.1016/j.chb.2025.108741
4
Why do users perceive digital platforms as indispensable to their lives?:
A study on KakaoTalk in Korea
Park, J., & Kim, S. (2024). Why do users perceive digital platforms as indispensable to their lives?: A study on KakaoTalk in Korea. Telecommunications Policy, 48(10), 102863. https://doi.org/10.1016/j.telpol.2024.102863
5
Viewer Emotional Response to Webtoon-Based Drama: An EEG Analysis
Park, J., Wang, S., Lee, S., Seo, S., Lee, N., & Kim, S. (2024). Viewer Emotional Response to Webtoon-Based Drama: An EEG Analysis. International Journal of Human–Computer Interaction, 1-15. https://doi.org/10.1080/10447318.2023.2285647
6
How do people with physical disabilities want to construct virtual identities with avatars?
Park, J., & Kim, S. (2022). How do people with physical disabilities want to construct virtual identities with avatars?. Frontiers in Psychology, 13, 994786. https://doi.org/10.3389/fpsyg.2022.994786